• What Is LEGO? - Ingram
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Penguin Workshop, 2020-05-05

What Is LEGO?

What Is LEGO?

What Was?

Jim O'Connor, Author, Who Hq, Author

Ted Hammond, Illustrator

Paperback

9780593092941

$7.99 USD
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"The LEGO toy company was founded in 1934 by a Danish carpenter who loved making wooden pull toys. From its humble beginnings, the company has lived up to its name--which comes from the Danish phrase meaning to always 'play well'--encouraging children to use their imagination and build whatever they can dream up. In this book, author Jim O'Connor describes how a simple concept--small plastic bricks that snap together--morphed into a cultural phenomenon"--
  • Make Way for Books Annotation

More than bricks and play—this story of invention, problem-solving, and design celebrates creativity, ingenuity, and perseverance.

Keywords and Themes: Achievement • Business & Economics • Creativity • Design • Dolls & Puppets • Games & Activities • General • Imagination • Ingenuity • Inspiration • Juvenile Nonfiction • Motivation • Perseverance • Problem-Solving • Toys • Vision

Readability • 6.0

Age Range • 8-12

Pages • 112

Subjects • Kirk Christiansen • Ole • Kirk Christiansen • Godtfred • LEGO koncernen (Denmark) • History • LEGO toys

Categories • Juvenile Nonfiction | Toys, Dolls & Puppets • Juvenile Nonfiction | Business & Economics • Juvenile Nonfiction | Games & Activities | General

Find out how these fun, stackable blocks became the most popular toys in the world.

The LEGO toy company was founded in 1934 by a Danish carpenter who loved making wooden pull toys. From its humble beginnings, the company has lived up to its name--which comes from the Danish phrase meaning to always "play well"--encouraging children to use their imagination and build whatever they can dream up.

In this book, author Jim O'Connor describes how a simple concept--small plastic bricks that snap together--morphed into a cultural phenomenon.

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